Mobile usage and the potential for mobile search and marketing continues to grow at an exponential rate.

in our previous posts we noted that in South Africa, cell phones are in fact taking the place of computer internet access and, as recent reports show, more than 60 percent of South African regularly use cell phones to access the Internet.

We came across this infographic on the future of mobile and, as it provides a broader and more  expansive view of the direction of mobile usage and application development , we thought we would share it with you. An  interesting projection is  that by 2016 there will be 1.4  mobile devices per person on the planet. Needless to say this has enormous ramifications for advertisers and marketers.

We are in the process of preparing a rather intensive view of the influence of mobile on search and on internet usage –  which will be published soon .

The Future of Mobile Apps