google analytics

Google Analytics provides a free, extremely useful  and flexible way of analysing and assessing your website’s online performance.

However, it can also be used to improve your site’s performance. The infographic  below shows how you can use this analytic tool to improve your marketing.

One of the first and most important thing to do is to link your  Google analytics’s account with your Google Webmaster  tools. In the infographic,  following the steps by step process, it becomes clear that one can use the tools provided by Googly analytics to improve your site and market more accurately; for example, by finding the top keywords that drive visitors to your site and optimizing your your SEO accordingly.

How to Improve Your Marketing With Google Analytics Data
Courtesy of: Quick Sprout